Purpose and Values

EdPlex was founded in 2015 to accelerate district and school improvement efforts through strategic planning, data analysis, professional development and coaching. Districts with multiple school types (e.g., district-run, innovation, charter and independent) or school turnaround needs partner with us given our depth of experience in both areas. Our core values include:

  • Equity. We believe all students deserve access to high quality schools that are responsive to their needs.
  • Authenticity. As consultants, we engage authentically with our clients by mixing equal parts of truth and kindness in all that we do.
  • Improvement. We support improvement in ourselves and our clients by consciously engaging in analysis, experimentation, reflection and revision.
  • Creativity. We employ creativity in our work to both borrow ideas from successful past endeavors and collaboratively define new approaches that are best suited to our clients.
  • Joy. We know that joy is at the center of learning and thus the center of supporting both students and adults in embracing new skills, knowledge and practices.


We take a collaborative approach to working with our K12 clients. Whether you need organization-wide strategic planning supports or one-on-one professional coaching, EdPlex can customize our services to meet your needs. Core services include:

  • Strategic Planning and Goal Setting
  • Data Analysis and Data Dashboards
  • Professional Development for Boards, School Leaders and Teachers
  • Executive Coaching for School or District Leaders
  • School Quality Reviews and Academic Underwriting
  • School Turnaround Support

Brenna Copeland, Founder

EdPlex was founded in 2015 by Brenna Copeland, who has a unique blend of professional experience in school district leadership, charter school leadership, capital finance and management consulting. From 2011 to 2015, Brenna was the Executive Director of Portfolio Management for Denver Public Schools. She led a team to provide oversight to 80+ charter and innovation schools as of the 2014-15 school year. The team conducted the new school approval process for all new district and charter schools, the school review process and any necessary school closure or restart processes. With her leadership, Denver introduced a cohesive approach to monitoring quality among schools and holding schools accountable for results.

From 2002 to 2011, Brenna was a leader in the charter school sector in Washington DC. At Center City PCS, she was the COO and co-founder. Center City PCS transformed seven inner city parochial schools into public charter schools, and thus extended access to high quality programs in some of the most disadvantaged neighborhoods in the city. Previously, she was the CFO for KIPP DC and prior to that she underwrote development loans to charter schools in DC, NC, and TX that enabled schools to expand their operations by purchasing new buildings or funding significant real estate expansion. Brenna completed Relay Graduate School’s Principal Supervisor fellowship, an MBA in Finance from Duke University and a BA from Rice University.

Founder & CEO of EdPlex